It would be an understatement to say that 2020 has been a long, strange year. While my annual predictions for the forest industry this year didn’t entirely miss the mark, I couldn’t possibly have anticipated the ever-unfolding developments associated with the COVID-19 pandemic.
Just imagine, for a moment, your reaction if I posed the following predictions this time last year:
You would likely laugh out loud (with good reason), and I would expect my phone to ring off the hook with calls from concerned colleagues.
In light of these events, it’s tough to tell if things are beginning to moderate or not, which makes it all the more difficult to provide a fresh set of predictions for 2021 with any degree of certainty. While there is promising news of a successful vaccine that will be widely available in the coming months, rigid lockdowns are still the norm in many countries – and will likely remain in place for the foreseeable future. Just how devastating these lockdowns will be to national and local economies is not yet known, but I suspect there will be a long road to recovery in many areas.
To help sharpen the focus of my predictions for 2021, I thought it most appropriate to enlist the expertise of some of the brilliant professionals that make up the new organization that now encompasses Forest2Market, Fisher International, and Tecnon OrbiChem:
This view of the chemical industry seeks to identify some of the global trends that will have an impact in 2021 and beyond.
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